I guided The Opportunity Curve from a spark of an idea into a full-scale campaign. This project was about more than messaging—it was about crafting a bold narrative that redefined disruption as opportunity, aligning strategy, design, and storytelling to inspire business leaders to see the future differently.

Internal stakeholders sought a way to expand KPMG's presence and wanted to approach this task in a unique manner. By utilizing the creative brief, I was able to identify key emotional elements that the clients wanted to convey, particularly focusing on "the fear of falling behind.”